Business Area
B2B WHOLESALE
Global Brand Sourcing
Global Brand Sales
Exclusive sales of overseas brands (DT)
Exporting K-fashion/beauty brands overseas
BRAND
B2B brand showroom in Brooklyn, New York, USA (K-brand overseas promotion and exhibition/performance/space business)
B2B PLATFORM
Standardization of global brand product DB
Global Supplier/ERP Management for Buyer
Realization of cross-border shopping optimization service
Order / payment / delivery / CS management solution
Digital product catalog platform operation (Supporting optimization of K-brand global wholesale transactions)
History
2024
12
M
Signed a contract with 8 K-fashion brands to enter the Catalog Shop
11
M
Launched Catalog Shop, a global brand wholesales platform
10
M
Opened B2B brand showroom (VIBE TWLV) in Brooklyn, New York, U.S.A.
Selected as an SME technology innovation development project in the field of AI
2
M
Established a Hong Kong subsidiary of Buying Square
2023
12
M
Awarded Gangnam District's Best Company for Job Creation by the city of Seoul
Series-A investment from KNET Investment Partners LLC.
Opened Korea's first global brand product catalog system BETA service
10
M
BUYING SQUARE Japan Corporation Established
7
M
Obtained liquor import/export license
Signed MOU with China's Putuo District (普陀区) to attract business
SK Telecom - T-Deal Service Direct Purchase Supply Contract Entered (sold out the first sale in 7 minutes)
6
M
BUYING SQUARE expands direct transactions of self-soldable brands
Opened about 30 new brand accounts for NYC boutique
5
M
BUYING SQUARE Platform Services Accumulated Transactions surpassed 100 Billion KRW
2022
12
M
Entry into the Japanese market and direct procurement supply contract of overseas luxury brands.
10
M
Acquisition of a boutique in New York, USA and securing a brand account.
7
M
The cumulative transaction amount has exceeded KRW 80 billion.
The platform service transaction amount has exceeded KRW 30 billion.
II Combined Co., Ltd. (Gentle Monster) Series-A SI Investment Attraction Strategy
6
M
Headquarters relocation (Guro > Gangnam)
3
M
Timefolio Asset Management Series-A FI Investment Attraction
1
M
Open web service Beta (BSF) for buyers-only
2021
12
M
The cumulative transaction amount has exceeded KRW 50 billion.
11
M
Overseas boutique corporate partners have exceeded 50.
1
M
Opened Beta (BS-Traders), a global brand B2B direct purchase trading platform
2020
9
M
Annex Research Institute is established.
8
M
Venture Business Certification and Certificate Issuance
7
M
Attracting angel and seed investment
Started development of global brand B2B direct purchase trading platform 'BS-Traders'
6
M
Trademark and patent registration of '바잉스퀘어,’ ‘BUYING SQUARE.’
2019
7
M
BUYING SQUARE, INC USA of US corporation is established (100% subsidiary).
6
M
Buying Square Co., Ltd., a Korean corporation, was established.
GMV PERFORMANCE
Buying Square has achieved over 200% annual growth in trading volume for three consecutive years since 2020, and has been rapidly growing. It continues to maintain a sustained growth trend.
0.4B
2019.12
2.4B
2020.06
8.1B
2020.12
48.9B
2021.12
90B
2022.12
136B
2024.12
Vision
IT technology solves the inconvenience of Global Brand B2B transactions, Provides an environment where transactions can be carried out without country-specific boundaries and without time and space constraints
Implementation of a new world of Global Brand B2B business in the digital realm that connects global distribution network and IT services.
Brand Account
With more than 3,369 global brands
(2,800 fashion, 291 beauty, 57 watch, 27 lifestyle, 194 liquor, etc)
For more detailed information about Square, please refer to the company profile